Our Work With Oakman Inns

This estate of modern public houses wanted a coffee offer that could outcompete the big names on the high street.

With customers accustomed to their high quality, Oakman Group turned to our Total Coffee Solution to bring exceptional coffee to its entire estate, with great success.

competing on
the high street

Achieved

uplift in coffee sales.
Exceptional new site openings and +8% YoY growth despite COVID-19

UCC Coffee developed a concept that works for our pubs and helped us launch it successfully.

The new coffee offer, combined with some clever marketing efforts, attracted lots of new customers through the doors. More people are now seeing us as a coffee destination and we’re always getting great customer feedback.

let's talk

Full Story

OUR PARTNERSHIP

Introduced new
on-trend coffees

Delivered a bespoke Total Coffee Solution including a committed training regime to maximise the Oakman coffee offering
Installation and maintenance of traditional coffee equipment unique to the pub sector, bringing stand-out theatre and total drink customisation
Working with the Oakman Group as their estate expands to deliver equipment, coffee blends, and support which are bespoke to the unique challenges of each venue
Supported the group's "Oakmanology" and coffee ninja training programme with our own insights from COFFEE WORKS™ to ensure consistent coffee quality
Means the continued partnership with the Oakman team ensures the highest standards and profitability across the entire estate moving forward

THE OPPORTUNITY

The Oakman team have participated in tours of leading coffee concepts, organised by UCC, and benefited from unrivalled sector insight to support their now well-respected innovation pipeline
Our joint partnership has led to a coffee sales growth of 43%
Most importantly, this offer has created something different to the noisy, crowded high street chains
Oakman Inns have become a high-street destination across dayparts, championing coffee to drive incremental margin
Coffee has become a gateway for Oakman to bolster their sustainability agenda, planting a tree for every hot drink sold and using UCC's RFA certified blends to protect rainforests and enhance the livelihood of coffee farming communities
UCC have continued to work with Oakman during the pandemic to ensure continuous growth despite industry turbulence, as well as assisting with the uplift in takeaway offerings.

Download PDF

lets talk

IN THEIR WORDS

“UCC Coffee developed a concept that works for our pubs and helped us launch it successfully."

“The new coffee offer, combined with some clever marketing efforts, attracted lots of new customers through the doors. More people are now seeing us as a coffee destination and we're always getting great customer feedback."

“Our café culture has totally transformed. Sales have grown and we're going from strength to strength.

“Our coffee is a real attribute to our business and we've rolled it out to all the other outlets in our group.”